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LG Optimus 7 Debutes with Windows Phone 7

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Finally the much anticipated Windows Phone 7 has been unveiled officially.

Well, as far as the first impression is counted, WP7 is expected to give both the Android and Apple iOS 4 a tough fight. The LG-E900 itself bears the excellence. Well, its light infrastructure and solid with a metal back with a svelte 11.5mm delivers a very good sensation. The Volume controls are located on one side and the other includes a dedicated camera shutter (which activates the 5MP camera from sleep mode) and micro USB port. So, what have we in common with all WP7 handsets? Obviously, the keys dedicated to Windows, on the front of the phone are three buttons. They are — Back; the Windows button you press to return to the start screen; and the magnifying glass that launches Bing search. Our only gripe with the build is the Windows button, which doesn’t feel solid when you press it.

The LG Optimus 7 Interface

The most amazing thing with WP7 is that Microsoft has totally overhauled the interface. Though It indeed is the same old Windows, but far slicker than we’ve ever seen it before and totally unrecognisable from previous incarnations of Windows Phone. Windows now gives you a coice between a white or black background and a vivid range of colours to use for ‘hubs,’ which are basically tiles that populate the start screen and are displayed in a list which one can scroll through vertically. The phone flaunts a selection of six hubs: People, Games, Pictures, Music and Video, Market Place and Office. To begin with, the front screen happens to be fully customisable, one has the liberty to access the full list of menu options by tapping the right arrow, press on a feature and select ‘pin to start’ to add it to the Start screen as a hub.

About the Hubs:

LG Optimus 7 hubs aren’t just shortcuts for you to launch an application; they’re interactive, with a host of information within easy reach. As an example, suppose instead of opening Open Office and having to delve through menus to open a document, just flick the screen right to access Documents and flick again to access Share-point. Quite interestingly, unlike some phones where you have to scroll back through screens, the screens are on a loop.

The Optimus Browser:

The browser that comes bundled is quite expectedly the Internet Explorer. Over a WiFi connection the highly trafficked T3.com loads in around 26 seconds and same goes for BBC.co.uk in 17 seconds, which is respectable. The phone also comes along with tap icons at the bottom: Add as favourite, access favourites and Add a new tab, which lets you swap quickly between browser windows.


The Optimus phone’s 3.7 inch screen responds quite as expected, with full multitouch support including pinch to zoom, while a double tap realigns the text. Watching YouTube videos though becomes a issue as you need to download the video player from Zune Marketplace, which isn’t available in this region yet. Games, links through to Xbox Live and so the services are vague. The gadget also delivers easy Email and Social Networking Services.


  • 3.8-inch WVGA display
  • 1GHz processor
  • 5-megapixel camera with 720P recording and 360-degree panorama photo support
  • Dimensions: 125 x 59.8 x 11.5mm.
  • Internal Storage: 16GB of on-board storage
  • Other Features: GPS with digital compass, accelerometer, light and proximity sensors, Bluetooth 2.1, WiFi

Well, one can give this gadget a shot, what say?

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1 comment… add one
  • Looks like LG are competing with Products like Desire HD and C3 Touch and type now.

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